The career of fashion styling offers many different avenues for the creator. It is a job that suits various personalities.

If you are passionate about others and love to help others express how they want to be perceived in harmony with their natural personality, the career of fashion styling tends toward an image consultant position.

If you enjoy working with a team and love creating the full ambiance of a setting, fashion styling tends toward art director, wardrobe stylist, or visual merchandising positions.

Image consultants make style and clothing suggestions to transform a person’s outward appearance. They are experts at bringing out the best in people, whatever each person’s career or lifestyle. Image consultants have to know how to read and understand people and be adaptable.

An image consultant may be a personal buyer or shopping consultant. They may accompany clients on shopping trips to educate them about what to look for when they shop on their own.

Visual merchandisers like art directors formulate design concepts and presentation approaches for visual communications. Whether for a photo shoot or window display, fashion styling touches on branding and working with market demand.

Fashion stylists, or wardrobe stylists, work with public appearances made by celebrities, models, or other public figures. They select clothing and coordinate looks with a team of artists for advertising campaigns that can include music videos and concert performances to name a few.

Stylists are very much in the business of product consumption. An understanding of trends and how to forecast them are essential. In addition, fashion stylists must have a strong sense of the aesthetic – an eye for color and detail, a sense of balance and proportion, awareness of the client profile, and styles and cuts of clothing to flatter a client’s figure and image they wish to project.

A stylist requires overlapping skills with fashion designers sharing the ultimate goal of dressing people for an occasion whether it be everyday, on the red carpet, or on stage.

For more on styling careers reference Apparel Search

Content collected among various sources from the United States Department of Labor